Pacific Automation appoints Peter Hudson to lead its Sydney operations

Pacific Automation is pleased to announce the appointment of Peter Hudson, Business Development Manager, to lead our recently launched Sydney operations.

Peter brings more than 25 years’ multi-industry experience to Pacific Automation, including sensing and control, instrumentation, energy measurement, hazardous areas, industrial networking, and lightning and surge protection in the water/wastewater, food and beverage, gas processing, oil and chemical, manufacturing and mining industries.

Managing Director Darren Wright said, “Peter’s appointment not only cements our Sydney presence and extends our East Coast reach, but enhances our skills and expertise. It’s another significant step in our growth strategy, and we look forward to introducing Peter to our network.”

Peter is well-known in the industry, having worked his way through his career from electrical apprentice to sales engineer to business development and management roles, building strong relationships throughout Australia.

He is an experienced product manager and technical sales professional, having held roles in automation, process, electrical wiring, management and account management, and product marketing.

Peter has completed an Instrument Trades course, and holds a Diploma in Team Leadership and Management and a Certificate IV in Human Resources.

Customer- and solution-focused, Peter is looking forward to providing our customers with the right technical solution for their applications across our diverse product range.

To hear more about our Sydney operations or arrange a meeting with Peter, call 1300 881 876 or email